Invest in Willemstad Summit 4 & 5 December 2023

24 november 2023
Invest Willemstad summit 2023

Investing in Willemstad Curacao Summit 2023: Unveiling Lucrative Opportunities in the Caribbean Jewel


Willemstad, the vibrant capital of Curaçao, is poised to become a hotspot for strategic investments in 2023. The Invest in Willemstad Summit promises a multitude of opportunities for savvy investors looking to capitalize on the city’s increasing popularity among tourists and locals alike. In this blog post, we’ll delve into the key reasons why Willemstad is becoming a prime investment destination, the diverse projects available for development, and the unique characteristics of each city district, including Otrobanda, Punda, Scharloo, and Pietermaai.


Nestled on the enchanting island of Curaçao, Willemstad is more than just a harbor city; it’s the cultural and historical heartbeat of the region. Imbued with a rich tapestry of European influences, this UNESCO World Heritage City is undergoing a transformative resurgence, offering diverse investment opportunities. Let’s delve into the city’s revitalization project, ‘suidat vibrante’ (vibrant city), and explore the socio-economic potential that makes Willemstad an enticing prospect for investors.

Willemstad’s Resurgence: ‘Suidat Vibrante’

In 2018, a visionary government project brought together residents, stakeholders, and international experts, including the United Nations, to shape the future identity of Willemstad’s inner city districts. The result was the inception of ‘suidat vibrante,’ a program designed to breathe new life into the city by leveraging its distinct districts’ diverse identities. This government initiative collaborates with both public and private partners to create a city where people are eager to live, work, and spend their time.

invest willemstad makelaar curacao international fine living

The ambitious goals of this program include:

1. **Strengthening District Identities:** Encouraging public, private, and public/private projects of various scales to bolster the unique identities of Punda, Otrobanda, Pietermaai, and Scharloo.

2. **Urban Renewal:** Creating innovative ways of living and residing in the inner city, fostering a dynamic and vibrant community.

3. **Enhanced Accessibility:** Facilitating easy access by car and public transportation, supported by the centralization of parking facilities.

4. **Pedestrian-Friendly Environment:** Making the city more pleasant and attractive for walking and biking, enhancing the overall urban experience.

5. **Green Initiatives:** Implementing strategies to green the inner city, aligning with global sustainability goals.

UNESCO World Heritage City: A Cultural Gem

Willemstad boasts a remarkable distinction as a UNESCO World Heritage City, with 760 protected monuments. The city’s historical districts, Punda, Otrobanda, Pietermaai, and Scharloo, each tell a unique story with diverse urban layouts and architecture. The European details, reminiscent of Dutch, Spanish, and Portuguese cities, showcase the collaborative history that defines Willemstad.

Socio-Economic Potential: Investment Opportunities Unveiled

The investment landscape in Willemstad is as diverse as its cultural heritage. Projects ranging from EUR 200,000 to EUR 15 million offer opportunities in food & beverage, tourism, residential, and cultural sectors. Investors, whether as owners, operators, developers, or renters, can tap into the city’s potential.

Beyond the financial appeal, Willemstad extends a welcoming hand to investors with a range of fiscal incentives, including no transfer tax, waiving of tax on dividend and interest, tax holidays, and exemption of import duties. Notably, subsidies for monument restoration, covering up to 60% of restoration costs, further enhance the city’s allure. This financial ecosystem has spurred the restoration of numerous monuments, testifying to Willemstad’s attractiveness to investors and entrepreneurs.

Cultural Willemstad: Beyond Commerce

Willemstad’s allure extends beyond commerce; it beckons cultural enthusiasts. Beyond the bustling shops, restaurants, and hotels, there’s a profound emphasis on cultural entrepreneurs. Galleries, local arts & crafts producers, art studios, museums, and more weave together in a network waiting to be explored on foot, creating a vibrant cultural tapestry unique to Willemstad.

Stay Informed: Embrace the Opportunity

As Willemstad unfolds its vibrant future, staying informed is key to seizing the abundant opportunities. Whether you’re considering investment, entrepreneurship, or cultural exploration, Willemstad invites you to be a part of its transformative journey. Sign up to stay informed and embark on a venture into the heart of Curaçao’s cultural and economic renaissance.

Why Invest in Willemstad?

  1. Tourism Boom: Willemstad has witnessed a surge in both cruise and stay-over tourism. The city’s appeal to visitors from Europe, North and South America has been steadily growing, creating a robust foundation for investment in the hospitality sector. This year Curacao welcomed more than 500.0000 tourists a year, for the first time in history.
  2. Local Renaissance: The interest in living downtown is on the rise, particularly in the district of Otrobanda. Creative entrepreneurs are breathing new life into the area, combining living spaces with innovative workplaces, making it an attractive prospect for residential and commercial developments.
  3. Government Support: The Curaçao government is actively supporting the development of Willemstad, collaborating with private and public partners within the Kingdom. This collaboration provides a stable and conducive environment for investment.
  4. Abundant Development Opportunities: Willemstad boasts a large volume of available areas and buildings for development. The recent success story of Pietermaai showcases the potential for corporate and cultural-historical revival through restoration and strategic development.
  5. Attractive Real Estate Market: Real estate prices in Willemstad remain attractive and negotiable, making it an opportune time for investors to enter the market. Additionally, fiscal incentives and subsidies, such as the restoration subsidy for listed monuments, further sweeten the deal.

Otrobanda: A Hub of Opportunities

Otrobanda, translating to ’the other side,’ is a historic district experiencing a renaissance. With the development of new infrastructure, including a hospital and the Corendon resort, the demand for residential units is expected to rise. The area offers a range of investment opportunities, from small bed & breakfasts to medium-sized hotels, catering to the diverse needs of tourists and locals alike. Read our blog about Otrobanda here.

Punda: The Heart of Willemstad

Punda, the oldest district in Willemstad, is the city’s beating heart. With a mix of historical charm and modern amenities, Punda is undergoing a careful resurrection, especially in its quieter alleys. The addition of a city beach and the availability of the former Plaza Hotel present investors with a vision for combining retail with residential or tourism functions.

Scharloo: A Colorful Renaissance

Scharloo, with its harbor area and business center, is undergoing a vibrant transformation. The area, known for its impressive mansions and unique architecture, is attracting designers, artists, and entrepreneurs. With plans for high-end apartments along the waterfront, Scharloo is set to become a dynamic blend of residential and tourism development, emphasizing a connection to the natural environment.

Pietermaai: Beyond Nightlife

Pietermaai, renowned for its nightlife, is evolving into a multifaceted district. Restoration projects have revitalized the area, creating a unique blend of boutique hotels, restaurants, and clubs. The development of stylish residential projects aims to enhance the connection between Punda and Pietermaai, offering investors diverse options, including hotels, residential spaces, and opportunities for other hospitality-related ventures. Read our blog about Pietermaai here

Of course the real estate agents of International Fine Living will attend the summit and are looking forward to meet you. Here are some of the properties in Willemstad we represent:

Properties for sale Willemstad.      

Properties for rent in Willemstad

The Invest in Willemstad event on 4 & 5 December 2023

Find the program for the event:

Invest in Willemstad 2023 program Invest In Willemstad Summit 2023 Program v1723


The Invest in Willemstad Summit 2023 on December 4 and 5  presents a golden opportunity for investors seeking to capitalize on the burgeoning growth of this Caribbean gem. With a tourism boom, government support, abundant development opportunities, and attractive real estate options, Willemstad stands as a promising investment destination. Whether it’s the historic charm of Otrobanda, the revival of Punda, the colorful renaissance of Scharloo, or the multifaceted development of Pietermaai, each district offers a unique canvas for investors to paint their success story in the heart of Curaçao. As Willemstad continues to evolve, the summit is the gateway for astute investors to participate in shaping the future of this enchanting city.



This article appeared in the series: The Makelaar van Curacao tells.

International Fine Living does its best to inform people who buy a house in Curaçao or sell a house as well as possible. Unfortunately, our time is also limited and we will not always be able to publish the latest updates. We therefore always recommend that you verify the information provided with the correct agency or company; you cannot derive any rights from the accuracy of the information provided. Attention other real estate agents on Curacao: all our texts are copyrighted. It is therefore not permitted to copy texts or parts thereof. Of course, anyone who wants to can post a link to our blog.

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